Saturday, March 10, 2007

Ad(s) of the Week

Heineken just reported record sales this week. The company has really been on a tear of lately, investing wisely in some great branded marketing and advertising. Aside from its bold taste and clean finish, a lot of Heineken's success should be accredited to creative ad agency, Strawberry Frog. The New York and Amsterdam firm has done a great job of promoting the brand internationally, with spots such as "One big game" and "James Bond Casino Royale" (posted below). I've always admired their work (definitely a company I would want to work for someday).

Here's to the power of advertising, done right. Cheers Strawberry Frog!
-AK



No comments: